Prime Center GRADE B

Building Overview

From the independent market analysis of GRES specialists, Prime Center stands out as a premium Grade B+ office building offering a highly strategic business location in the heart of Hanoi. Comprising 17 above-ground floors and 02 basement levels, the building features a typical floor plate of 460 sqm/floor, delivering a professional and highly efficient working environment for businesses. The asking level is easier to position in a pragmatic shortlist for cost-conscious occupiers looking to optimize their operational budget while maintaining a prestigious central brand presence. The square-shaped floor layout combined with LEED certification ensures optimized natural light and significant energy savings for tenants.

Location and Connectivity

Prime Center is situated at 53 Quang Trung, Hai Ba Trung Ward, Hanoi, right at the intersection of Quang Trung and Ho Xuan Huong streets, directly overlooking the scenic Thien Quang Lake. This is a spacious one-way street with well-developed infrastructure, minimizing traffic congestion even during peak hours.

• Quang Trung Axis: Directly connects the central Hoan Kiem wardt to major southern arterial routes and inter-provincial ring roads.
• Thien Quang Lake and Thong Nhat Park: Just a 1-2 minute walk away, offering a relaxing green space and enhancing corporate hospitality value.
• Noi Bai International Airport: Approximately 35-40 minutes away via Vo Chi Cong and Nhat Tan Bridge, highly convenient for executive business trips.
• Surrounding Amenities: Surrounded by major banks (BIDV, Vietcombank), government offices, fine dining restaurants, and cafes suitable for daily business meetings.

Technical Specifications and Operations

The technical infrastructure at Prime Center is comprehensively invested according to professional office standards to ensure uninterrupted business operations.

• Scale & Floor Plate: Comprising 17 above-ground floors and 02 basement levels, with a typical floor plate of 460 sqm/floor, flexibly divisible from 80 sqm upwards.
• Ceiling Height: Reaches a standard of 2.7 m, providing an airy space that easily accommodates plaster ceilings and lighting systems.
• Elevator System: Equipped with 03 high-speed elevators, ensuring smooth operation and minimizing waiting times during peak hours.
• Air Conditioning: Modern central air conditioning system, distributing cool air evenly across the floor while optimizing energy consumption.
• Backup Power: Backup generator ensuring 100% power capacity for the entire building in the event of a grid failure.
• Parking: 02 basement levels and surrounding the building fully satisfy the parking needs of both staff and visitors.
• Standard Working Hours: Monday - Friday: 8:00 AM - 6:00 PM; Saturday: 8:00 AM - 12:30 PM.

Leasing Costs and Commercial Terms

The leasing policies and operational expenses at the building are consolidated and verified by GRES as follows:

• Reference Rent: $18 - $20 /sqm/month (subject to change depending on the leased area and lease commencement date).
• Service Charge: 7 USD/sqm/month.
• VAT: 10%.
• Motorbike Parking Fee: 160,000 VND/motorbike/month.
• Car Parking Fee: 2,000,000 VND/car/month.
• Electricity Consumption: Billed based on actual meter readings; central AC electricity is already included in the service charge.
• Overtime Fee (OVT): Complimentary, helping businesses optimize costs during late-night operations.
• Minimum Lease Term: Minimum 3-year lease.
• Deposit & Payment: 3-month deposit - Quarterly payment.

Suitable Tenant Profiles and Checks

Prime Center is particularly well-suited for expanding companies that need a mid-to-large floor plate to easily split functions, maintain a balanced layout, and clearly separate teams. It is also an ideal address for financial institutions, technology firms, and foreign representative offices requiring a prestigious central location.

• Net vs. Gross Area Ratio: Carefully inspect the actual usable area (net) compared to the gross area to plan an optimal interior layout.
• Parking Capacity: Verify the actual allocation of motorbike and car parking spaces based on the leased area during peak hours.
• AC Cooling Capacity: Assess cooling performance in partitioned rooms or meeting spaces to plan for additional ventilation if necessary.
• Lighting and Soundproofing: Test the double-glazed soundproof glass facing Quang Trung street to ensure a quiet working environment.

Advisory Conclusion

Prime Center is a highly pragmatic and effective Grade B+ office choice, successfully balancing a central location, LEED-certified operational quality, and reasonable rental costs. To receive the latest vacant space updates and secure the most favorable lease terms, please contact GRES specialists to schedule a site inspection today.